Course description
Overview of business administration as a field of study and practice, survey of major functional specialties within business management, accounting, finance, marketing and production, interrelationships among various specialties and foundation-level, understanding of the management profession.
Textbooks
Introduction to Business, By Dias and Shah, McGraw Hill
Course Chapters
Chapter 1: The Dynamic Business Environment
Chapter 2: How Economics Affects Business
Chapter 3: Business in Global Markets
Chapter 4: Demonstrating Ethical Behavior and Social Responsibility
Chapter 5: Entrepreneurship and Starting a Small Business
Chapter 6: Management: Functions and Styles
Meryem Masmoudi 